Science Museum Atmosphere Gallery Augmented Reality Game
Science Museum London
The Webby Awards 2011
Museums & Heritage Awards 2011
Design Week Feature
Augmented Planet Feature
BBC News Feature
Wired Feature
Challenge

Communicate the complex subject of the Carbon Cycle to the broad demographic of museum visitors. The interactive should communicate a series of key messages through simple, engaging and educational game play.

Solution

Placing different AR blocks on the physical grid adds different natural or man-made elements to the digital island. The player must balance the amount of Carbon in the atmosphere through the placement and removal of blocks. Science information is delivered at key points during the game.

Outcome

A highly innovative, engaging and robust result that can handle the Science Museum's 400,000 visitors per annum. The interactive has scooped a clutch of awards and appeared in numerous publications.